Think of waking up, checking your email and discovering that you’ve made money while you were asleep. Someone went to your website, bought a product or service package, and paid with their credit card. And now, the money is in your account. This not only means that a person made money, but you probably was able to make the sale with very little sales effort.
This may sound a bit amazing or far-fetched, or even like a cliche but , I sell things while I’m sleeping a couple of times a week. Or, I’ll head out to lunch, and find out that I made a sale on the web that paid for my lunch after i return. And, there’s nothing like arriving home from vacation and finding that your website was still on the job while you were on the beach.
A small business’s website can have many careers and selling your products and services for you personally is probably the job that will affect your business the most. This job shows the most immediate results, and can take you from the sales process (at least for some sales! ) and allow you to focus on delivering your services and creating your products.
No matter how appealing marketing in your sleep seems, selling on-line can seem like an exhausting task. Specifically if you haven’t done it before. Here is more about jasa foto produk review the website.
However it doesn’t have to wear you out there!
There are only 5 steps to having your online sales set up.
1 . Very first, decide what items you’re going to sell online. If you have products that you provide, or compact service packages that will don’t cost a lot, those will be the greatest items to start with. Lower cost can mean a simpler sale, and can help your site to sell for you and to start making money quickly.
Big questions here:
If you’re marketing products, are they physical products (something you would have to ship to the customer), or are they downloadable products (like PDFs or MP3 audios)? Do you require your cart to handle secure delivery, or will thank-you pages along with download links work for you?
If you’re marketing services, how can you package the services up so that you can fully describe what the client is buying in a clear way? This is also important so that you can provide a flat price that can easily end up being programmed into a website instead of a good hourly rate that would need to be customized for each sale?
2 . Create your item descriptions. Helpful things to consider within this section include:
Product images, such as photos of products, cover artwork for ebooks or audio songs, or stock photos or function result images for services
Pricing: be sure to research whether you should increase sales tax. Also, if you need to cost shipping for a physical product, study the amounts you should charge to ensure you are being properly reimbursed for the expense.
Product descriptions: What are the functions, and the benefits of those features? End up being clear and detailed about what is included with each item. If there is anything that’s not included that the client may expect or presume, or that this customer needs to provide, note this as well (this is especially important inside a service package).
3. Decide which software program you will need to sell items online. There are several ways to do this (and this is the extremely short explanation of each option):
PayPal. This is the easiest credit-card processing means to fix sign up for, with a short application process. Setting items up on your site can also be not too difficult. Because of this, it’s a great approach to businesses just starting out with online product sales. However , PayPal doesn’t have many other features aside from allowing customers to pay for products. If you want to use PayPal, you’ll have to get a business account so that you’ll be able to accept credit card transactions. The transaction charges are a bit higher than using your own credit card processor, but PayPal doesn’t have any associated monthly fees, which can balance out in your favor in the long run.
An online shopping cart like 1shoppingcart. com. This choice takes a bit more time to set up, partially because it’s a more powerful tool, and so it has more details and options active in the setup. There is a monthly fee for the shopping cart account (a sliding range based on the features you need), and you have to have your own merchant account for credit card processing as well. However , 1shoppingcart has its own powerful features like email newsletter capability, client database management, autoresponders, as well as secure downloading of digital items. If you’re serious about selling online, these types of added tools can be well worth the regular monthly cost.
A customized cart. If you want to create a cart that has more features than 1shoppingcart, customizing a solution like Xcart may be the right choice to suit your needs. The initial design and implementation work involved with a cart like this is frequently costly, because you do get to customize the cart so much.
4. Decide on any special policies that you’ll need to disclose to your customers. How long will you take to ship items? Or to provide a service once it has been ordered? Elaborate your return policy? Are there any other details that your customers should know before making an online purchase from you? Write these types of up and add them to the Policies page on your website.
5. Find a designer who can set up your own cart software and design the particular cart into your website. A developer with past experience with your software of choice will save you time and headaches. A qualified designer can also help you to develop a better user experience with your buying web page so that people will be less likely to become frustrated while shopping and leave without making a purchase.
With simply these 5 steps, you will be able to get a shopping cart up and running on your website and begin making those sales while you sleep!
Erin Ferree, founder of elf style, helps small businesses stand out from their competition so that they can connect with their best customers. The girl does this by working with company owners to define their brands, and using that definition to create logos, marketing materials and websites that show how they shine.